A visitor center with great ambitions

Client
Healthcare Denmark

Project
Visitor Center in Innovation Copenhagen, Denmark

Size
210 m²

Healthcare Denmark’s visitor center is designed as an inspiring meeting place for knowledge, collaboration and new ideas – a space where aesthetics and function meet, and where the health solutions of tomorrow take shape.

In Innovation District CPH, Healthcare Denmark has opened a visitor center that showcases Danish strengths within health on the international stage. Here, ministries, regions, business and interest organizations, and private companies meet with foreign delegations to share knowledge and perspectives in an inspiring environment where the health solutions of tomorrow take shape. The space is designed to reflect Danish quality, innovation and technology – while creating a setting for dialogue, collaboration and genuine connection.

Flexible design with warmth and atmosphere
The interior is rooted in Scandinavian aesthetics, featuring natural, sustainable materials and contemporary Danish furniture design. Bright and calm surroundings create a pleasant atmosphere, where a minimalist yet balanced expression allows room for both communication and reflection. Flexibility plays a key role in the design, with light curtains serving as a dynamic element to form changing spatial experiences and zones as needed.

The project was realized end-to-end in close collaboration with the advertising agency Zupa.

''From the very first meeting, Ambiente showed a natural understanding of our needs and how to translate them into tangible spaces and user experiences. They took our ideas and turned them into a design that fully meets our expectations. The result exceeds what we had imagined. We now have a space that brings people together, shares knowledge and presents our mission in the best possible way – exactly as envisioned from the start.''

Ari Vigur Hansen, Digital Consultant at Healthcare Denmark

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