Exhibition stand in oak veneer with a nordic lounge atmosphere

Client
Dlg Group

Project
Exhibition stand Ece, Copenhagen

Size
72 m²

Photo
Martin Sølyst

Ambiente has designed and built a welcoming, exclusive exhibition stand in oak veneer with a Nordic lounge atmosphere for DLG Group, which consists of DLG, Svenska Foder and Hage. Large grasses and trees support DLG’s agricultural universe and serve as an evocative spatial separation.

The stand consists of three well-functioning zones that embrace DLG’s many dialogues with customers and stakeholders: the bar area for shorter, informal dialogues; the high-table area for slightly longer conversations; while the lounge area is intended for extended, relational dialogues.

After ECE 2021, furniture, pendants, carpets and logos will be incorporated into DLG’s award-winning headquarters in Fredericia, while slatted walls, wooden pots, etc. will be reused in future DLG exhibition stands.

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