A Stand Defined by Rhythm and Craft

The 435 m² stand was designed as a structured and atmospheric setting rooted in Carl Hansen & Søn’s design heritage.

A strong façade with vertical elements gave the stand a clear presence in the exhibition hall and established a distinct transition from aisle to interior. The entrance opened into a sequence of connected spaces, where curved walls and varied ceiling heights introduced rhythm and guided movement naturally through the stand.

The layout was organised as interconnected settings with lounge areas, dining spaces and more secluded zones. Deep colours contrasted with warm wood surfaces, emphasising material quality and craftsmanship.

Carefully positioned lighting highlighted forms, textures and details, ensuring that each piece stood out within a cohesive and balanced spatial composition.

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Fritz Hansen