When Color and Form Define the Entire Space

The 190 m² booth created an open and inviting atmosphere with a clear emphasis on color and form.

The layout was organized into defined zones combined with open areas, allowing visitors to move naturally through the space. Display areas, meeting spaces, and lounge zones were seamlessly connected, creating a structured yet welcoming environment. Shelving units, walls, and freestanding elements framed the booth and highlighted the furniture, while a centrally placed tree introduced a touch of greenery and became a natural focal point.

Carefully curated colors and materials added depth and cohesion throughout the booth, resulting in a clear expression of Montana’s identity and providing a strong setting for dialogue and presentation.